New management

It's hard to tell whether a business is going to perform better (or worse) from who's at the reins.

I mean, of course different people create different outcomes, but there's no guarantee that outcome will be any better than the last.

All the more reason to ditch the updated signage and to over invest in your actions instead. To garner trust, first by keeping your promises, and later, attention, by overdelivering and being remarkable.

That's a sure-fire way as any to spread the word about your new operation. It's cheaper too.