Better photos
Quality photos aren’t something that’s easy to market.
They’re hard to rank in Google. And certainly not something you’d pay to drive traffic to.
But they are great way to showcase who you are and what you’re all about—whether it’s the service you offer, where you do business, or the people who make it possible.
They’re also pretty easy to snap together. All you need is a camera and a one-man crew.
So why don’t businesses (or agencies) overinvest in making it happen?
Because it’s time consuming. And because they’re not particularly easy to sell.
Even when something as simple as updating the photos on your site, as opposed to a full-scale website redesign, might have a higher ROI.